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2013 February

But what about your timing?

February 28, 2013 |

“The right note at the wrong time is the wrong note.”

I recently came across this quote and it struck me as vital to many great…and let’s be honest…not so great marketing efforts. I often explain to clients that timing … Read More

Grab and Go and the Zombie Apocalypse

February 25, 2013 |

Over the last year there has been a lot of hullabaloo about the end of the world – or perhaps you missed it towards the end of December, a couple months back? At any rate, a curious development was the … Read More

Get it NOW and other effective marketing prompts

February 19, 2013 |

Yes, I have fallen victim to those infomercials as well. You know the ones. They have some ridiculously fit man bouncing around the television set yelling things like “you can get this body too!” or “in just 2.5 minutes a … Read More

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